Fender CRM
Client: Fender
Role: Designer
Year: 2024
Fender needed a design partner to produce daily, brand-right emails, texts, and push campaigns. Working with three other designers, I designed dynamic email content that engaged customers, highlighted new products and promotions, and drove conversions.
The Team
Creative Director: Andrew Maudlin
Art Director: Layha Pitts
Designers: Celina Laguisma, Maddie Stein, Joe Barstow
Writers: Sarah Rubin, Chelsea Harris
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